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10/6/2014
Hiawatha Chapter Meeting

10/7/2014
CUNA Mutual: Loan Generation Marketing: A Comprehensive Strategy

Love My Credit Union Rewards

Love my Credit Union Rewards

 

Invest in America changes name to Love my Credit Union Rewards

Beginning Aug1, Invest in America became Love My Credit Union Rewards.
As the program is growing with new partners, 
enhanced technology and additional marketing options, the time was right for a new name.

Love My Credit Union Rewards introduced:

  • A new consumer website;
  • Bundled shopping categories including: Auto, Home, Technology and Entertainment, Finance, Shopping and Invest in America;
  • Love to Shop (which replaces Shop America) that will provide exclusive daily offers to bring members back more often; and
  • New marketing materials to promote the overall rewards program, individual discounts and materials that support the bundled discount categories.

To continue to show credit union support for U.S. based companies, Invest in America will still be displayed as a category on the website homepage, and the logo will appear on discounts that are from U.S. based companies. For additional information, visit Love My Credit Union Rewards online.

 

 

Invest in America helps credit unions write more auto loans

Credit unions looking for auto loans should turn to Invest in America. Research shows that those participating in this program see an increase loans. Plus Invest in America provides credit unions resources to market the program to members.

In further support of credit unions and members, the Invest in America program was established at the end of 2008. Thanks to our partnerships, credit union members can receive terrific discounts on a new car, online shopping, flowers, wireless services and more. View the Invest in America credit union member offers.

Invest in America is committed to making its GM program a success at your credit union. Program benefits include:

  • Preferred pricing discount;
  • General web banners;
  • Marketing email templates;
  • General inserts/take ones;
  • General lobby posters;
  • E-statement creative;
  • Newsletter articles and email messages copy;
  • Email services from CU Solutions Group;
  • Website and social media content;
  • Loan links on GM microsite; and
  • Weekly emails of in-market members.

Credit unions can choose from two levels of participation – Premium or Standard – based on the amount of marketing they can commit to. This allows all credit unions to participate and continue to offer this valuable discount and benefit of membership to their members.

To enroll in the Credit Union Member Discount from GM and take advantage of all it has to offer, please visit the Invest in America Partner Center and click on Credit Union Enrollment Forms

While visiting the Partner Center, you can also get program information by clicking on GM ProgramOverview. With questions about Invest in America, contact MnCUN Director of Business Development Vickie Ganrude
 by email or at (651) 288-5515.