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REAL Deal

Thanks to your continual efforts to help your members and support the communities you serve, credit unions live and breathe the “people helping people” philosophy. The Minnesota Credit Union Network – in conjunction with CUNA and other credit unions and leagues around the country – is giving credit unions the opportunity to become certified as the REAL Deal.

Credit unions approved for the REAL Deal designation will receive a certificate and be able to use trademarked symbols and designs in marketing materials.
 

What is the REAL Deal?

The REAL Deal certification program was created as a method to recognize, track and document the good work done by credit unions around the country. While employees and members may be aware of your credit union’s outreach efforts and special programs, these efforts so often go unnoticed by the general public.

By becoming a certified REAL Deal credit union, you can let members and potential members know that your credit union not only walks the walk, but talks the talk, living the credit union philosophy of “people helping people.” The REAL Deal program consists of four fundamental areas of outreach:

  • REAL Programs (loans)
  • REAL Sources (financial education)
  • REAL Community Commitment (charitable work)
  • REAL Partnerships (with other not-for-profit organizations)

We understand that no two credit unions are the same. As size, membership and geographic location vary from credit union to credit union, so do your community outreach efforts. To become REAL Deal certified, simply complete the application form and submit it to the MnCUN office. It is likely that your credit union is already working in these fundamental areas! Your application and certification will help to share this information with elected officials and the general public.

With questions or comments about the REAL Deal program, please contact Monica Weber, MnCUN Political Advocacy Director, at the Network office.
 

Minnesota's REAL Deal Credit Unions

Thirty credit unions throughout the state have been certified as REAL Deal Credit Unions. These credit unions have demonstrated a dedication to providing exceptional service to members and the community. Exemplifying the credit union philosophy through outreach programs and services, REAL Deal Credit Unions actively demonstrate a commitment to the principles of the cooperative credit union movement.

Minnesota REAL Deal Credit Unions include:

AE Goetze ECU
Affinity Plus FCU
City & County CU
Dawson Co-op CU
Embarrass Vermillion FCU
First Alliance CU
HBI ECU
Heartland CU
Hermantown FCU
Hiway FCU
Lake State FCU
Mayo EFCU
Members Cooperative CU
Mid-Minnesota FCU
Minnco CU

              

Minnesota Power ECU
Mower County Catholic Parishes CU
NorthRidge Community CU
Northwoods CU
Northern Communities CU
Postal CU
Richfield Bloomington CU
Soo Line CU
SouthPoint FCU
SPIRE FCU
Star Choice CU
TopLine FCU
Toro EFCU
United Educators CU
US FCU
West Financial CU

*list current as of Feb. 17, 2010