Volume 5, Issue 32

The Pulse Archive

Applications for CUNA Marketing & Business Development Council’s 2017 Diamond Awards judging panel are officially open.

The awards, which will be presented live at the CUNA Marketing & Business Development Council’s 2017 Conference, recognize outstanding work in credit union marketing.

“Part of what makes the Diamond Awards so meaningful to applicants is that they are voted on by experts in their field, so the judging panel we choose definitely matters,” said Amber Scott, Diamond Awards Committee Chair and vice president of marketing at 1st MidAmerica CU, Bethalto IL. “Beyond the gratification of recognizing their peers, judges enjoy a prestigious leadership role and the chance to network with fellow marketing veterans. It’s a great opportunity for anyone with experience and an eye for talent.”

Jury applicants will be assessed on several criteria, including amount and type of industry experience, past judging experience and past honors received. A minimum of 5 years of marketing or business development experience is preferred.

The Diamond Awards recognize 30 diverse categories of marketing achievement, including brand identity, campaigns, digital mail, electronic marketing, events and video. Winners are chosen based on five key factors: strategy, creativity, design and production, copy and communication, and results.

For more information or to apply, review the 2017 Call for Judges on the CUNA Council’s website.

Your primary vote counts: help elect credit union-friendly candidates

GrassRoots Education & Action Team Webinar for Marketers – August 18

CFPB issues final rule amending mortgage servicing rules

CFPB releases new guidance on mortgage loss mitigation

View all Regulatory Compliance news stories

Members are eligible for a 10 percent discount on select regularly priced Sprint monthly data service, valid in conjunction with other credit union and most Sprint National handset offers and other promotions. That's in addition to their already competitively priced rate plans, a wide variety of smartphones, tablets, and landline replacement devices along with additional national offers. 

The Credit Union Member Discount Program is as easy as 1, 2, 3:

1. Enroll for participation. 
2. Promote the offer digitally, or in print in your credit unions, by taking advantage of the Sprint creative options in the Partner Center Marketing Materials.
3. Get rewarded for your efforts by receiving a marketing reimbursement for your credit union. 

Credit Union Benefits:

• Provides incremental value to your members in the form of discounts and waived fees that the general public is not eligible for.
• Marketing reimbursement = non-interest income for your credit union.

Ready-to-use Marketing Materials

Participating credit unions receive free marketing materials. If your credit union has already enrolled, you may order additional materials at any time. To place an order, download web banners, and see images of printed materials, please visit the Marketing Materials page.

Need More Information On Sprint's Credit Union Member Discount?

Sprint Program Overview

For more information, contact MnCUN Director of Business Development Kris Jacobsen by email or by phone at (651) 288-5515 or toll free at (800) 477-1034.