News & Press: Credit Union News

Northwoods Credit Union wins community service award

Monday, September 12, 2016  
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Pine Journal (September 12, 2016) - Northwoods Credit Union of Cloquet has been honored with a 2016 Dora Maxwell Social Responsibility Community Service Award. The award, sponsored by the Minnesota Credit Union Network (MnCUN) and the Credit Union National Association (CUNA), recognizes credit unions for the activities they coordinate that benefit their community or a specific charity.

The credit union’s program was “Rooted in Community,” a fundraising program. Each Friday, Northwoods Credit Union employees pay money to wear jeans. Every month the employees submit names of non-profits and organizations in need of donations. Once all groups are compiled, they then vote to see who the winner is for that month. The winner receives a full month worth of jean money. This past year Northwoods Credit Union supported 12 local groups and donated over $3,400 in employee donations.

“This program is the result of a brainstorming session during a staff meeting,” said Northwoods Credit Union President Barb Brown. “I think our Rooted in Community program is a great example of credit union values! Our staff comes together each month to raise money for a group that they, or a coworker, are passionate about. When the situation calls for it, they’re not afraid to jump in and donate their time and resources as well as their money.”

The credit union’s winning entry will advance to the national competition, where it will compete with community service projects from credit unions in other states.

 The award is named in honor of Dora Maxwell, an early credit union pioneer. One of the original signers of CUNA’s constitution at Estes Park, Colo., Maxwell worked as an organizer for the movements’ trade association (then called the Credit union National Extension Bureau) and held numerous volunteer positions at the local and national level. In addition to organizing hundreds of credit unions, she developed volunteer organizer clubs and worked with organizations on behalf of the poor.

Since 1936, Northwoods Credit Union has been serving the Cloquet and surrounding area. Northwoods Credit Union now serves those who live, work, worship, attend school or volunteer in Carlton, Pine or St. Louis counties with  7,608 members and two locations in Cloquet. For more information, visit

Minnesota Credit Union Network
555 Wabasha Street N, Suite 200
St. Paul, MN 55102

(651) 288-5170
(800) 477-1034