The Pulse (12-09-15)



The Pulse (12-09-2015)

December 9, 2015 ● Volume 04, Issue 49


The Pulse Archive

Credit Union News


2016 Membership packets to be mailed Friday

MnCUN membership packets will be mailed to all Minnesota credit unions on Friday, December 11th. Minnesota Credit Union Network dues should be remitted by January 31, 2016.

The invoices again include dues for 2016 CUNA membership. The Network is aware of and following CUNA’s discussion about dues optionality, which may be discussed at CUNA’s Board Meeting this week. Any changes to the system would require a bylaw change, as currently dual membership is required by both associations – MnCUN and CUNA. MnCUN intends to review the results of the CUNA Board meeting, and has the opportunity to address any changes at our 2016 Annual Meeting. At its October meeting, the Minnesota Credit Union Network Board voted to endorse the interdependent system of state leagues and CUNA, supporting dual membership in both organizations. The Board is committed to provide powerful state and national advocacy that maximizes resources for Minnesota Credit Unions. As always, the Board wants to be responsive to the opinions of member credit unions. Please share your thoughts and questions on this position with Mark Cummins.


2016 Special Fund Initiatives

Membership packets, which will be mailed this week, offer an opportunity for credit unions to support specific funds & initiatives – Advocacy, Awareness, and the Foundation.

Advocacy Fund

This fund provides resources to strongly position credit unions on the legislative and political fronts. Uses for the Advocacy Fund include direct lobbying expenditures, grassroots mobilization and program enhancements, and public affairs and public relations efforts. As a restricted fund, expenditures are governed by a committee of credit unions and MnCUN staff. In 2015, Advocacy Fund dollars supported:

  • MnCUN’s public affairs strategy, with the goal of advocating, educating and positioning credit unions as the best financial partner for Minnesota consumers
  • Grassroots Coordinator training development and execution
  • support of and participation in the National Conference of State Legislators
  • Grassroots and PAC fundraising collateral
  • Minnesota support of Credit Union House in Washington D.C.
  • the National Advocacy Fund coordinated by the Credit Union National Association (CUNA), which financed grassroots advocacy, electoral polling, research, and partisan communications

Awareness Fund

The Credit Union Awareness Fund was established to focus on increasing consumers’ awareness of credit unions through public affairs initiatives, expanding media coverage, and coordinating other visibility opportunities. Expenditures from this fund promote the benefits and value of credit unions, helping to spread the word that credit unions are the best financial choice for consumers. As a restricted fund, expenditures are made in accordance with MnCUN’s strategic plan and parallel the broader public affairs and consumer awareness strategy, which aims to help raise awareness that credit unions are local, trusted, member-owned and community-focused institutions. In 2015, Awareness Fund dollars supported:

  • MnCUN’s public affairs strategy, with the goal of advocating, educating and positioning credit unions as the best financial partner for Minnesota consumers
  • conducting a statewide Consumer Research Study
  • media outreach and media relations activities
  • educating public opinion leaders on the value and benefits of credit unions
  • the coordination of specific, targeted paid media, including advertising and sponsorships


Minnesota Credit Union Foundation

Keenly focused on financial education and professional development initiatives, the Minnesota Credit Union Foundation is an organization dedicated to providing the resources for credit unions and communities to prosper and thrive. Each year the Foundation commits over 50 percent of its budget to fund financial education grants; another 25 percent of grants fund professional development opportunities for credit union staff and volunteers. The following highlights the Foundation’s efforts in 2015:

  • Established the new financial & audit professionals grant with a generous contribution from Rich Gabrielson
  • Recognized 4 new Credit Union Builder Honorees
  • Awarded $33,000 in financial education grants to 9 credit unions
  • Hosted the 2nd annual Financial Literacy 5k event with participation from 19 credit unions
  • Provided professional development grants to 12 small credit unions
  • Hosted 2 financial education networking events

Membership packets contain a suggested contribution amount, however, contributions of all sizes are greatly appreciated.  We thank you for your continued support of the credit union movement, and hope you consider these important initiatives. 

2015 MnCU4Kids donations due Dec. 18

The 2015 fundraising year for Minnesota Credit Unions for Kids (MnCU4Kids) is quickly coming to a close. All donations raised throughout the year must be received by the Minnesota Credit Union Foundation by Friday, Dec. 18. These funds will then be forwarded to Gillette to meet the year-end deadline.


Send in your contributions today to help MnCU4Kids reach its goal of raising $200,000 in 2015. When sending in donations, be sure to include the MnCU4Kids Reporting Form. Please forward all funds to:


Minnesota Credit Union Foundation
Attn: Minnesota Credit Unions for Kids
555 Wabasha Street North, Suite 200
St. Paul, MN 55102


Checks should be made payable to the "Minnesota Credit Union Foundation” with "MnCU4Kids” written in the memo line.


With questions about MnCU4Kids, contact committee co-chairs Dave Engler of Hiway Federal Credit Union by email or at (651) 325-4144 or Brianne Meszaros of Royal Credit Union by email or at (952) 465-0909.


Shop through AmazonSmile this holiday season to support the Minnesota Credit Union Foundation

Consumers who shop Amazon can support the Foundation by simply changing their URL to AmazonSmile (

AmazonSmile is a website operated by Amazon that lets customers enjoy the same selection of products, low prices, and convenient shopping features as on However, when customers shop on AmazonSmile, the AmazonSmile Foundation will donate 0.5 percent of the price of eligible purchases to the charitable organizations selected by customers. There is no cost to charitable organizations or to customers for this benefit.

In order to browse or shop at AmazonSmile, customers must first select a charitable organization. The Minnesota Credit Union Foundation has been added to the list of eligible charities.

To explore the online shopping experience, visit and select the Minnesota Credit Union Foundation as your charity of choice. With questions or feedback, please contact the Foundation.



Minnesota Business Ethics Awards – nominations now open

The Minnesota Business Ethics Award® (MBEA) is seeking nominations to recognize and celebrate businesses with good performance plus good ethics. Established in 1999, the MBEA is a joint effort of the Society of Financial Service Professionals – Twin Cities Chapter and the Center for Ethical Business Cultures at the University of St. Thomas, along with the National Association of Insurance and Financial Advisors. The Minnesota Credit Union Network is an endorsing organization for these awards.


To nominate a business, click on Nominate a Company and complete the online form. The deadline for nominations is Jan. 22. For more information about the awards visit the Minnesota Business Ethics Award website.


Credit Unions in the News

Follow the links on the stories below to read more about the outstanding programs, new initiatives and well-deserved recognition received by your peers recently. Got news of your own? Send stories, pitches, press releases and published articles to MnCUN Communications Specialist Laura Whittet


President Obama signs three regulatory relief provisions

View all Governmental Affairs news stories


CFPB HMDA compliance guide

IRS filing date changes for 2016

NCUA releases video recording of Oct. 30 Chairman’s Open Forum


View all Regulatory Compliance news stories


If this describes you, then you are invited to join The Crew. This group 
If this describes you, then you are invited to join The Crew. This group 

 Joanna Drennen
 Nathan Dormody

Minnesota Credit Union Network
555 Wabasha Street N, Suite 200
St. Paul, MN 55102

(651) 288-5170
(800) 477-1034