The Minnesota Credit Union Network Announces Hiring of NewPublica as its Public Affairs and Relations Firm

The Minnesota Credit Union Network (MnCUN) is proud to announce its hiring of NewPublica as its new Public Affairs and Relations firm in partnership with Haberman, a full-service marketing communications agency with a 30-year history of modern storytelling. This comes as MnCUN works to continue to elevate its messaging and engagement with community, lawmakers and other leaders in government as the single greatest champion for credit unions across Minnesota.

​Speaking on the future of work with NewPublica and Haberman, MnCUN President and CEO Mara Humphrey said that “This partnership will support Minnesota Credit Unions and MnCUN members across the state to advance our shared interests in promotion of credit unions and the advantages they provide. I am excited for what we can achieve for our members together!”

As MnCUN works to boldly advocate for you, strengthen inclusive collaboration amongst the industry, and empower its members, we are excited for the opportunity to work with NewPublica and Haberman. There will be much discussion of proposed legislation directly influencing the success of credit unions in the Minnesota Legislature. MnCUN will be tracking various legislation focused on regulation of the credit union industry, including the tax status of credit unions, state charter modifications, and more. MnCUN looks forward to working with NewPublica to bring data, stories, and successes showcasing the credit union advantage for consumers and the State of Minnesota to the forefront of the conversation at the Capitol.
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NewPublica is a multilingual and multicultural-led staffed firm, driven and based in community with a belief in creative responses that meet society’s needs. NewPublica is committed to inclusion, collaboration and amplifying essential voices. NewPublica’s public affairs expertise has been the driver behind numerous successful legislative efforts, including Minnesotans for Paid Family and Medical Leave, Bring it Home Minnesota, Minneminds, and many more.

Haberman is a Minneapolis-based full-service marketing communications agency with a legacy of modern storytelling for media and marketing. The agency specializes in telling the stories of pioneers making a difference in the world, from mission-driven cause innovators to better-for-you consumer packaged goods to behavior change champions. As modern storytellers, Haberman helps organizations grow, inspire engagement and drive positive social change. 

MnCUN looks forward to working with NewPublica and Haberman to advance your interests, as well as those of your members – who make up over 2 million Minnesotans across the state.