CU FORWARD® represents credit unions of all sizes commitment to give back to their communities in a cooperative effort through promoting:
With questions, please contact Director of Engagement, Ben Hering, via email or by phone at (612) 239-0026.
CU FORWARD Day 2022
CU FORWARD Day 2022
CU Forward Day 2022 had a record participation with 66 credit unions and partnering organizations with over 3,000 employees volunteering 13,000 hours across the state. Participating credit unions and partners donated and spent $300,000 to spread kindness as part of the one-day initiative.
CU Forward Day – held annually on the second Monday in October, is a Minnesota state-wide initiative of credit unions employees, members and partners coming together to do one simple thing – spread kindness.
Minnesota Credit Unions are not-for-profit financial cooperatives and are locally owned and operated for the benefit of the members they serve. Guided by the “people helping people” philosophy, credit unions put members and communities first. This annual event spans every part of the state uniting credit unions and their communities in acts of service and kindness
Examples of service projects for the day included:
- Volunteering and fundraising for local nonprofits like Second Harvest Heartland, Hands On Twin Cities, Open Arms Minnesota, Sanneh Foundation, Keystone Community Services and many more.
- Projects to support people experiencing homelessness and address food insecurity in locations across Minnesota.
- Providing lunch to first responders.
- Park and yard cleanup projects.
- Many simply performing random acts of kindness in their communities like buying coffee for strangers, grocery shopping or handing out gas cards.
In 2013, Saint Paul-based credit union, Affinity Plus Federal Credit Union, hosted their first organization-wide Plus It Forward Day. A play on “pay it forward”, the Plus It Forward concept grew out of an employee-driven idea of what it meant to be a part of the community, to give back and how credit unions could randomly spread kindness.
In a response to the growing cooperative nature of the event, the Minnesota Credit Union Network assumed the coordination of credit union participation, tracking and media efforts going forward under the umbrella name CU Forward Day starting in 2017.
Since the inception of CU Forward Day, the concept has continued to evolve with kindness days growing in states across the country. In 2019, the Illinois Credit Union League began CU Kind with credit unions in their state. Michigan Credit Union League followed suit and launched CU Kind this year. In total, more than 200 credit unions participated in giving back on Monday, October 10 this year.
*new this year!
Affinity Plus Federal Credit Union
Altra Federal Credit Union
Anoka Hennepin Credit Union
Associated Healthcare Credit Union
Association for Black Economic Power (ABEP)
Baxter Credit Union (BCU)
Brainerd B.N. Credit Union
Catholic United Financial Credit Union*
Centricity Credit Union
City & County Credit Union
Co-op Credit Union of Montevideo
Crow Wing Power Credit Union*
Embarrass Vermillion Federal Credit Union
Federated Employees Credit Union*
Financial One Credit Union
First Alliance Credit Union
First Community Credit Union
FIRST PACE Credit Union
Great River Federal Credit Union
Heartland Credit Union
Hiway Credit Union
Home Town Credit Union
Ideal Credit Union
Latvian Credit Union*
Magnifi Financial Credit Union
Mayo Employees Federal Credit Union
Members Cooperative Credit Union
Mid Minnesota Federal Credit Union
Minnco Credit Union
Minnesota Credit Union Network
Minnesota Power Employees Credit Union
Minnesota Valley Credit Union
Mower County Employees Credit Union*
North Memorial Federal Credit Union
North Star Credit Union
Northern Communities Credit Union
NorthRidge Community Credit Union
Northwoods Credit Union
Novation Credit Union
NSP - Saint Paul Credit Union
Red Wing Credit Union
Riverview Credit Union
Royal Credit Union
SharePoint Federal Credit Union
South Metro Federal Credit Union
SouthPoint Financial Credit Union
SPIRE Credit Union
St. Cloud Financial Credit Union
Star Choice Credit Union
Strategic Resource Management (SRM)*
Teamsters Credit Union
TopLine Federal Credit Union
Toro Employees Federal Credit Union*
Transit Operations Federal Credit Union
TriVerity & The Loan Service Center
TruStone Financial Credit Union
United Financials Making a Difference
Unity One Credit Union
Virginia Co-op Credit Union
Wakota Federal Credit Union
Wings Financial Credit Union