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The Pulse


Minnesota Credit Unions Go Big at the Minnesota State Fair

8/2/2022

 
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Once again, as part of the Awareness and Consideration campaign, Minnesota Credit Unions will have a presence at the State Fair. Our results over the years have shown strong presence and visibility at the Fair builds a strong engagement in the final part of the calendar year for the overall campaign. This year at the Great Minnesota Get Together, we will share the credit union difference in a fun and engaging way that focuses on financial education. This is a unique opportunity to have a collaborative, in-person presence at the fair with options for earned media to take advantage of the broad audience the State Fair attracts.

​Minnesota Credit Unions will host a live Go Big or Go Broke game at the UCare Day-Long Event in Dan Patch Park on September 1st, supported by a 12-day feature with iHeart media. The game has been donated and offered in partnership by Royal Credit Union. In addition, we will support the event with mobile and out of home ads throughout the State Fair.
​
Credit Union Awareness Fund Contributors can participate in the event by providing staff volunteers and/or branded swag for prizes. With questions about these opportunities, please reach out to Andrea Molnau or Julia Miller. We are looking forward to highlighting Minnesota Credit Unions at the Fair!


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